Avatar

Social AOR
Studio: Wild Card Creative Group
Role: Associate Creative Director

After the release of Avatar: The Way of Water my team was tasked with not only refreshing the look at feel of all Avatar social platforms, but also keeping hardcore fans engaged and bring in new audiences all while bridging the gap between film & game releases, symphony tours, in-person experiences and the Pandora expansion at Disneyland California Adventure. Thankfully James Cameron’s vision of Avatar has deep lore and has a seemingly endless potential for discovery.